I'm Matthew Toomey (call me Matt or Toomey), a marketing and business development professional with over 15 years experience. My passion for advertising goes back much further, however, to when I built my first website at 19 using Yahoo pagebuilder for my cousin, an aspiring masseuse. At age 20, with an Associates Degree in General Studies from Berkshire Community College and a new baby, I threw myself into full-time work as a Manager for Olympia Sports. A couple years later, I would transition to Manager of the local Dunkin branches, specializing in development at poor performing stores in the Berkshires, improving sales, customer satisfaction and turnover.
In 2013, I was presented with the opportunity to work in management for Carr Hardware, then shortly moved into their Marketing Director role when my predecessor moved on. As marketing director, I coordinated multimedia campaigns that included TV, radio, print, billboards, social media, website and event planning. After a few years with Carr Hardware and short period with Flynn Motors, I was again offered the opportunity to try a new venture - Multiscreen Sales with Spectrum Reach in 2017.
Since that time, I have worked with over 150 businesses within Berkshire County, Western Massachusetts, Southern Vermont and the New York Capital Region, developing short and long-term marketing strategies. These have included traditional cable TV, streaming TV (OTT), online video, display ads (banner ads), paid search and content creation. Now I am fulfilling a long term dream of mine, transition to a Marketing Agency and Media buyer, serving many of the clients I have worked with over the years. I will continue to advocate for the products offered by Spectrum Reach, but also work with businesses and institutions to achieve their goals through cohesive marketing strategies. This will include media partnerships with Townsquare Media, Lamar Billboards, Comcast, Berkshire Eagle, iBerkshires and more. My objective is to find the most effective way for your goals and marketing budget to work together, ensuring we are always Moving Your Business Forward.
When I'm not working with clients, I'm spending time with my wife, Tiara, and our 4 children, Lexy, Kaden, Dani and Whitney. We enjoy traveling, visiting the beach, sprinkled with some camping, fishing, a few shows throughout the year and spending time with our 2 dogs (Nova and Otis) and 2 cats (Frankie and Poppy).